Licensing Guide | CUHK Visuals

Terms and Conditions

for images, videos, audiovisual and graphical assets supplied by CUHK Visuals (all known as “assets” below)

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We authorise non-exclusive use of our assets under the following conditions:

Non-commercial use: Assets are provided under a non-commercial license, allowing use for editorial, research, and educational purposes. They may not be used for commercial activities such as advertisements, for-profit websites, or product packaging.
One-time use: Assets are licensed for one-time use only and are not intended for long-term storage or archiving.
Mandatory attribution: Proper attribution must accompany each use, as specified in the Terms & Conditions of the respective asset.
No redistribution or resale: Assets cannot be redistributed, shared, or resold. If others need access, please direct them to CUHK Visuals ([email protected]) to request the materials themselves.

Guidelines for asset modifications:

Permitted changes: You may crop, resize, or adjust colour formats (e.g., RGB, CMYK) to suit your needs.
Forbidden changes: Modifications altering the asset’s original context or meaning, such as adding watermarks, removing logos, or other acts that defame CUHK or tarnish CUHK's reputation are strictly prohibited.
Derivative works: Any adaptations or modifications you create must be shared under the same licensing terms as the original asset. You must attribute as specified in the Terms & Conditions of the respective asset.
Historical images: Some historical images may include a preservation watermark. This watermark must remain visible if the image is used.

Disclaimer:

We reserve the right to take legal action in cases of unauthorised or inappropriate use of materials downloaded from CUHK Visuals.
In case of any disputes, CUHK reserves the final right to make final decisions.
The English version of the Terms and Conditions shall prevail in case of any discrepancy or inconsistency between the English version and its Chinese translation. </aside>